18823-SBU BAS Marketing Specialist
工作地 常州, 江苏 发布日期 March 04, 2025 职位 ID 18823Our Opening and Your Responsibilities
- Elevating our marketing to the next level. Away from feature advance benefit to customer centric value selling approach
- Review current marketing material structure and define future desired state
- Tailor material and sales training for indirect channel
- Improve marketing capabilities of team and foster marketing mindset
- Understanding international specifics and represent global view within the team
- Expert in clustering and segmentation
- Drive Voice of Customer: From paint point to value proposition
- State of the art approach in requirements collection
- Ability to target specific segments
- Creating and maintaining regional macro and micro environment analysis (PEST)
- Improving and structuring training
- Train internal sales organization and external partners around the globe virtually (SI and SEA)
- Use of Webinars, eDemo, online webcast
- Ensure training has desired effect. Validate that training has been understood by the targeted audience
- Organize and coordinate content centrally
What You Need to Succeed
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master’s degree (MBA or MSc in Marketing) preferred
- 3+ years’ experience in a marketing role with a proven track record of designing and implementing marketing activities
- 1+ year experience in sales trainings is a plus
- Strong experience in Voice of Customer, solution and value messaging approaches
- Advanced writing skills in English
- Proficient in digital topics with a strong digital mindset
- Experience in Design Thinking desired
- Proficiency in PowerPoint presentation creation
- International experience desired
Our Offer to You
- Competitive compensation & benefit package
- Possibility to work in an international environment with multicultural team
- Interesting and challenging career in a successful leading global organization
- Trainings and professional development
About Mettler Toledo
METTLER TOLEDO is a global leader in precision instruments and services. We are renowned for innovation and quality across laboratory, process analytics, industrial, product inspection, and retailing applications. Our sales and service network is one of the most extensive in the industry. Our products are sold in more than 140 countries, and we have a direct presence in approximately 40 countries. For more information, please visit www.mt.com.
Equal Opportunity Employment
We promote equal opportunity worldwide and value diversity in our teams in terms of business background, area of expertise, gender and ethnicity. For more information on our commitment to Sustainability, Diversity and Equal Opportunity please visit us here
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